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System requirements for viewing this site
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Windows:
Microsoft Internet Explorer 5 or above, Netscape 6 or above |
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Macintosh:
Microsoft Internet Explorer 5 or above, Netscape 6 or above |
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To view the site contents, JavaScript and stylesheets should be enabled in your browser. |
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This website is operated by Hakuhodo Brand Consulting (HakuhodoBC). Access to and use of this site is provided subject to the terms and conditions below.

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Copyrights |
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| (1) |
The copyrights of this website and of the individual texts, photographs, images, music, sounds and other material included therein (hereinafter collectively referred to as “contents”) belong to HakuhodoBC, the author of the materials, or other rights holders. |
| (2) |
It is forbidden under Copyright Law to copy, publicly transmit, modify or erase the contents of this website, or reproduce the contents on another website, without the authorization of HakuhodoBC or other rights holders, except for printing or storage for private use or for other use permitted under Copyright Law. You are therefore requested to contact HakuhodoBC to receive prior consent if you wish to use any of the contents. Please note that HakuhodoBC may refuse permission if the contents contain portraits or else materials or trademarks belonging to a third party, or if HakuhodoBC deems the intended use of the contents to be inappropriate. |
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If authorization is granted by HakuhodoBC for use of the contents of this website, you must display the copyright notice in the manner directed by HakuhodoBC. The copyright notice may not be altered or removed without the prior consent of HakuhodoBC. |
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Trademarks |
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All rights on the individual trademarks, logos and trade names displayed in the HakuhodoBC website are owned by HakuhodoBC or by the respective rights holders. It is forbidden under Trademark Law and other applicable laws to use any of these trademarks without the prior consent of HakuhodoBC, except for use legally permitted by such laws. You are therefore requested to contact HakuhodoBC to receive prior consent if you wish to use any of the trademarks. |

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Use of this Website |
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| (1) |
HakuhodoBC makes no guarantee concerning the correctness, usefulness or accuracy of the contents of this site or the information provided by this site (hereinafter referred to as “the contents, etc.”).
In no event shall HakuhodoBC be liable for any loss or damages resulting from use of the contents, etc. |
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HakuhodoBC reserves the right to change or delete the structure of this website, the terms of its use, the URL or the contents without prior notice. |
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HakuhodoBC reserves the right to suspend or cease operation of this site without prior notice. |
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Links |
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| (1) |
It is a condition of this website that links to this website may only be posted on websites related to the areas of business or work of HakuhodoBC, and with the prior consent of HakuhodoBC. Links to this website may not be posted on another website, even though it may be related to the business of HakuhodoBC, without the prior consent of HakuhodoBC. You are therefore requested to contact HakuhodoBC if you wish to post a link to this site. |
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HakuhodoBC has no control over websites other than the HakuhodoBC website whose links are posted on this website, or which have links leading to this website. HakuhodoBC is not responsible for the contents of such sites, nor shall HakuhodoBC be liable for any loss or damages resulting from the use of such websites. |
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Links to the HakuhodoBC website which correspond, or which could correspond, to any of the following may not be posted:
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Links from sites that libel or defame HakuhodoBC, its affiliates, its executives or its employees. |
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Links from sites that violate public morals, or damage the trust or dignity of HakuhodoBC. |
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Frame links or links of any other form that make it unclear that the material they reference comes from the HakuhodoBC website. |
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Links that give the mistaken impression that there is a relationship of collaboration or cooperation with HakuhodoBC, or links which give the mistaken impression that HakuhodoBC in any way recognizes or otherwise supports the website which posted the link. |
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Any other links which HakuhodoBC judges to be inappropriate. |
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| (4) |
With regard to links corresponding to (3), HakuhodoBC may request that a link be deleted even though consent may previously have been given. |
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Submission of Proposals |
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HakuhodoBC draws up its own drafts for research and development, planning and strategy for brand marketing. Except where HakuhodoBC has specifically invited the general public to make submissions, HakuhodoBC will not, in principal, accept from the general public ideas, memos, diagrams, concepts or other proposals in relation to new technology, designs, publicity or marketing.
Please be aware that in the event that ideas or other proposals are submitted despite the policy of HakuhodoBC given above, such submission shall be deemed by HakuhodoBC to be in acceptance of the following terms:
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HakuhodoBC is under no obligation to maintain confidentiality with regard to ideas or other proposals submitted. |
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HakuhodoBC is under no obligation to study, evaluate or use the ideas or other proposals submitted. |
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Even in the event that HakuhodoBC develops or announces products or services that are all or in part similar to ideas or other proposals submitted, HakuhodoBC shall not pay compensation nor be under any obligation towards the submitter, nor towards any other third party. |
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HakuhodoBC is free to use any ideas or other proposals that it receives. At the same time, the submitter shall not exercise copyright or other rights with respect to the ideas or proposals submitted. |
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Downloading software |
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If software is downloaded from a site with a link posted on the HakuhodoBC website, we ask that the conditions of the software license are fully adhered to. Furthermore, HakuhodoBC can assume no responsibility for any loss or damage arising through the installation or use of such software. |

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Questions regarding this website |
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Please contact HakuhodoBC using the Inquiry Form if you have any questions regarding the HakuhodoBC website or links to it. |
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HakuhodoBC's policy on personal data |
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We at Hakuhodo Brand Consulting and its subsidiaries regard protection of the data we receive from customers as the vital first step in establishing trust, and we regard the appropriate use and protection of personal information as the social responsibility of the Hakuhodo Group. Our data protection policy is set out below, and every member of HakuhodoBC will take the fullest precautions to protect personal data. |

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1. Definition of personal data |
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Any information received from personnel in our client companies, from our inquiry forms, through recruitment or from any other sources which contains or can be used to ascertain the name, address or other information of our clients or other persons is regarded as personal data, and will be treated by HakuhodoBC in the strictest confidence. |

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2. Management of personal data |
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The following person has been appointed by HakuhodoBC as the personal data supervisor, and is responsible for putting in place an appropriate system for data management:
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Personal data supervisor:
Akitoshi Shuto, President and CEO |
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3. Information collection |
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Through its business, personnel and recruitment activities, HakuhodoBC collects a range of personal data. When collecting this information, HakuhodoBC indicates in advance the purpose for which it is collected and the areas in which it will be used. Information is collected with the prior agreement of the persons concerned.
| • Personal information from inquiries about services |
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| Purpose of use |
HakuhodoBC collects personal information in order to answer inquiries made into HakuhodoBC's services, business, etc. |
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Information
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We take the name and contact details (address, telephone number, e-mail address), and in the case of a corporation the name of the corporation |
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Disclosure to
third parties |
Please be aware that we may, depending on the nature of the inquiry, pass on the customer's personal information to a company related to HakuhodoBC, in order for the related company to contact the customer directly. We will not pass on any information whatsoever if the customer specifies that his/her personal information is not to be shared. |
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| • Personal information from recruitment |
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| Purpose of use |
HakuhodoBC collects personal information in order to contact successful applicants or applicants for screening. |
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Information
collected |
We take the name and contact details (address, telephone number, e-mail address), as well as information to be used in screening applicants |
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Disclosure to
third parties |
This information is not passed on to any third party. |
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4. Use of personal information |
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All personal information collected by HakuhodoBC will be used only for the purposes indicated in advance. Any changes in the purpose for which information is collected will be made public via this website. |

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5. Protection of personal information |
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Full measures are taken to prevent unauthorized access, loss, damage, manipulation or leakage of any personal information collected by HakuhodoBC. Furthermore, as well as measures to protect data from external risks, HakuhodoBC also takes full measures to protect data from internal leaking. |

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6. Compliance with the law and continual improvement of personal data management system |
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HakuhodoBC complies fully with all laws and norms that apply to the storage of personal data, in addition to which it regularly revises and improves the data handling system given above. HakuhodoBC will release information if it is given a legal requirement to do so by a court of law, the police or a consumer center, or any of their agents. |
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