HOME >> Works >> Projects HakuhodoBC has carried out Door-to-Door Sales Consumer marketing strategy planning, management plan development, and new business strategy establishment in the company brand axis Brand Strategy Management Case Example: Door-to-Door Sales Fitness Internal brand permeation strategy development, KPI development for brand activity evaluation, and growth scenario and strategy development Brand Strategy Management Case Example: Fitness Retail Distribution Corporate vision and VI implementation as part of corporate rejuvenation endeavor, and private brand products marketing strategy development Brand Strategy Management Case Example: Retail Distribution General Education New brand driven business strategy establishment, brand system development, and management vision building Brand Strategy Management Case Example: General Education Mail Order Service A Customer strategy development for sustainable growth attainment Brand Strategy Management Case Example: Mail Order Service Mail Order Service B Brand centered business growth strategy development Correspondent Education Advisory for brand driven business growth strategy formulation Restaurant A Brand centered management plan formulation Restaurant B Brand centered business growth strategy development General Trading Inter-group brand permeation activity planning and implementation for corporate brand reinforcement Ceremonial Service Corporate vision development focusing on future brand value Advisory Brand communication tool development Transportation Service A Corporate group growth strategy development based on enhancement of corporate and railroad line brand Brand Strategy Management Case Example: Transportation Service A Transportation Service B Merger integration assistance: New corporate brand strategy development and basic policy formulation Brand Strategy Management Case Example: Transportation Service B Pharmaceutical A Merger integration assistance: New corporate philosophy development and internal permeation plan designing Brand Strategy Management Case Example: Pharmaceutical A Pharmaceutical B Company brand strategy development Chemical Corporate brand strategy development and new VI implementation plan designing Material Brand based employee principles and recruiting policy development Control Equipment Rebuilding global brand system Brand Strategy Management Case Example: Control Equipment Machine Tool Trading House Corporate brand vision development and execution of permeation tactics Operating Machine Merger integration assistance: Management principle development and internal permeation plan designing Heavy Machinery Global brand development for client's core business and new VI strategy formulation Brand Strategy Management Case Example: Heavy Machinery Major Electric & Electronics A Brand CRM strategy development Major Electric & Electronics B Business brand rebuilding and internal permeation strategy development Major Electric & Electronics C Corporate brand strategy development Precision Equipment A Global brand strategy building and brand system development Precision Equipment B Business brand strategy building Precision Equipment C Merger integration assistance: Global corporate brand strategy development for a new company Electric Motor Corporate brand slogan creation and brand tool development Electronic Component Corporate brand slogan creation and brand tool development Information System Corporate brand strategy development and internal brand permeation plan designing Printing Brand centered new business strategy development Automotive A Global brand strategy building and brand management system development Automotive B Brand concept creation for technological development Automotive C Business brand strategy building Beverage A New brand concept driven product development and promotional activity assistance Brand Strategy Management Case Example: Beverage A Beverage B Brand based marketing strategy development Foods A Marketing strategy development for client's leading product Foods B Brand based growth strategy development for company's core business Specialty Goods Product brand management system development for global operations Brand Strategy Management Case Example: Specialty Goods Cosmetics A Marketing strategy development for client's leading product brand Cosmetics B Market implementation strategy development for new business brand Apparel A Rebranding strategy development for client's core business Apparel B Brand centered business growth strategy development Apparel C Evaluation of core business brand challenges Accessories Corporate rebranding strategy development Sporting Goods A Business brand system restructuring and brand strategy formulation Sporting Goods B Corporate brand regeneration plan designing Stationery Brand symbol development for a leading product and market implementation strategy formulation Real Estate Rental Marketing strategy reestablishment for a business brand Real Estate Sales A Core brand rejuvenation and brand centered group management strategy development Brand Strategy Management Case Example: Real Estate Sales A Real Estate Sales B Brand deployment strategy development for client's group company Home Seller Corporate principle redevelopment for corporate value enhancement Commercial Facility Management Brand centered marketing strategy redevelopment for a commercial facility Brand Strategy Management Case Example: Commercial Facility Management Real Estate Management Brand service strategy and business growth strategy development General Developer Brand strategy formulation for corporate value enhancement Consulting Merger integration assistance: Corporate brand reestablishment for a new company and internal and external brand permeation tool development Facility & Equipment Design Internal corporate brand permeation plan formulation and implementation Electrical Work Corporate brand strategy development Major Bank A Company brand permeation tactics development and deployment targeting group companies Brand Strategy Management Case Example: Major Bank Major Bank B Business brand strategy development responding to client's business model reformation Life Insurance A Brand driven marketing strategy development Life Insurance B Internal and external corporate brand deployment program development Life Insurance C New internet business brand strategy development Leasing Merger integration assistance: Brand rebuilding Settlement Service Business growth strategy formulation focusing on future brand value Credit Card Corporate brand strategy development Telecommunications Company Business brand system strategy and marketing strategy development Brand Strategy Management Case Example: Telecommunications Company Internet A Brand centered business strategy development Internet B Business brand strategy development IT Vendor A Rebranding strategy development and its deployment program designing IT Vendor B Rebranding strategy development IT Venture Corporate brand strategy formulation for IPO System Development A Corporate brand strategy formulation for IPO System Development B Corporate brand strategy formulation Public Enterprise Redefinition of corporate philosophy, formulation and internal / external deployment of brand permeation tactics and design strategy Brand Strategy Management Case Example: Public Enterprise Governmental Corporation A Strategy analysis of business direction during transitional phase Governmental Corporation B Derivation of contention scenario for forthcoming election Governmental Corporation C Observation study program of Japanese corporations for enhancement of own brand Governmental Corporation D Brand permeation tool development Medical Institution Brand permeation tool development Governmental Bank Corporate brand reestablishment upon privatization; Internal as well as external brand permeation program planning Public Office Strategy development for higher value 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